Skills Resume
for a marketing position
ALICIA GUTIERREZ
agutier@berkeley.edu
510-345-9876
Objective Entry-level Marketing position
Education
B.A. American Studies, concentration in Minority Education, May 2007
Skills MARKETING/MANAGEMENT
This skills version of Alicia’s
resume emphasizes her
marketing/management
skills.
Good use of
numbers to
quantify
achievement.
• Coordinated team of ten in planning sorority recruitment, resulting in a chapter
membership increase of 35 percent. Implemented a marketing strategy that promoted the
benefi ts of membership.
• Organized fundraising and promotional events for literary/art journal, bringing together
Filipino artists from areas throughout
• Achieved highest sales volume while employed at a retail store.
• Collaborated with team of fi ve instructors to create a positive, fun, and lively learning
atmosphere tailored specifi cally for each client.
COMMUNICATION
• Directed group of 70 sorority members and increased group unity by designing team
building activities.
• Motivated 15 underachieving students toward success in district exams.
• Drafted proposal for educational project resulting in a $600 grant award.
CREATIVITY
• Conceptualized yearlong project for ESL students culminating in a journal of
autobiographical works.
• Designed visual concept for a magazine debut event.
• Developed a semester teaching unit on culture, ethnicity, and identity.
SOFTWARE APPLICATIONS
• MS Word, Excel, Adobe PhotoShop, SoundEdit Pro, Dreamweaver, strong Internet skills;
designed a web page.
Experience Project Coordinator and Tutor,
Managing Editor, Maganda, (9/04-present)
Teaching Intern, Break the Cycle (9/06-present)
Recruitment Chairperson, Chi Omega Sorority (1/05-12/05)
Salesperson, Panoply Corporation (7/03-12/05)
Instructor and Group Leader, National Cheerleaders’ Association (Summer 2003 & 2004)